What is the most profitable mobile app category?
In Peekly's current dataset, Games ranks first by the combined estimated monthly store revenue of its top qualifying app listings. This is a market estimate, not an audited total for the whole category.
How does Peekly compare categories of different sizes?
Peekly uses the same window of up to 100 qualifying listings per category. This reduces the advantage a broad category would receive simply from containing more apps.
Does category revenue include advertising?
No. The ranking focuses on estimated App Store and Google Play revenue. Advertising revenue, web checkout revenue and other off-store income are not included.
Does a profitable category guarantee a good app idea?
No. Category scale is only a starting signal. Builders should also compare competition, growth, ratings, monetization, ads, paywalls and underserved user problems before choosing a market.