Purpose: AI Mentor & Coach

Purpose 2.0 is your AI mentor for honest guidance, deeper self-understanding, and clear next steps. Now redesigned with a cleaner, more intuitive experience that makes reflection, insights, and progress easier to navigate.

Co-founded by Mark Manson, 3x New York Times bestselling author of The Subtle Art of Not Giving a F*ck, Purpose helps you make sense of what you’re facing — without generic motivation or one-off answers.

Talk through a difficult decision. Work through a conflict. Understand why you keep repeating the same pattern. Set a goal and stay accountable. Purpose remembers what matters, connects the dots across conversations, and gives you guidance that becomes more personal over time.

HOW PURPOSE WORKS

• Chat anytime

Bring whatever is on your mind — work, relationships, habits, goals, stress, or the feeling that something is off.

• Get guidance built around you

Purpose learns your values, patterns, goals, and blind spots so its responses reflect your life, not a generic script.

• See what you may be missing

Receive personalized insights into your strengths, recurring patterns, growth opportunities, and next steps.

• Turn insight into momentum

Use guided Quests and your personalized growth Journey to reflect, take action, and keep moving forward.

WHY PURPOSE IS DIFFERENT

• Mentoring, not generic chatbot advice

Purpose is built for ongoing personal growth, not isolated questions.

• Honest, compassionate feedback

Get direct guidance that supports you, challenges you, and helps you think more clearly.

• A mentor that grows with you

The more you use Purpose, the better it understands the context behind your decisions and the kind of support that works for you.

• Built on evidence-backed psychological frameworks

Purpose turns reflection into practical guidance you can use in everyday life.

• Privacy and control

Your data is protected, and you can request deletion of your account and data at any time.

PURPOSE CAN HELP WITH

• Career decisions and growth

• Relationships and difficult conversations

• Habits, motivation, and accountability

• Overthinking and mental clutter

• Personal growth and self-reflection

• Goals, direction, and everyday decision-making

NOT THERAPY

Purpose is a personal-growth mentoring tool, not a medical, clinical, or mental health service. It does not provide diagnosis, treatment, or crisis support. If you are in danger or experiencing a crisis, contact your local emergency services or crisis hotline immediately.

SUBSCRIPTION & TERMS

Subscriptions can be managed or cancelled through your App Store account settings. For support with a web subscription, contact support@purpose.app.

Terms of Service: https://purpose.app/terms-of-use/

Privacy Policy: https://purpose.app/privacy-policy/