Seven - First or Last

Seven is built to celebrate the best moments in football: first goals, last goals and predicting them before they happen.

Every Gameweek, pick 7 Premier League players to score the first or last goal in their fixture. Predict 3 or more first or last goals to win free bets and cash prizes—or score all 7 to win the jackpot!

PLAY SEVEN YOUR WAY

How will you choose your Seven? Dive into AI-powered player, team and fixture insights, trust your instincts, or use The Mixer—Seven's built-in squad builder—to choose your squad in seconds.

No season-long commitment. No transfers, no price rises and no single deadline. Just a fresh opportunity to play - and win - every Gameweek.

MORE WAYS TO WIN

Every Gameweek, select your Seven Star Man - the player you’re backing most to score a First or Last Goal (FL Goal). Earn a Football Free Bet for every 7 Star Man FL Goals you score!

AMAZING FEATURES

Play Seven for free every Gameweek.

Pick 7 Premier League players to score the first or last goal in their fixture.

Win weekly prizes, including cash prizes, free bets and a jackpot of up to £100,000.

Rolling deadlines mean you can swap players until their fixture kicks off.

Build your squad in seconds with pre-set filters in The Mixer.

Make more informed picks with AI-powered player, team and fixture insights.

More ways to win, including Star Man rewards.

Fresh opportunities every Gameweek with no season-long commitment.

Climb the leaderboards and see how your predictions stack up.

18+. UK only. From 10/08/26. Free to play. Ladbrokes account required. Select 7 players each gameweek and get points for correct predictions. Prizes: share of £100K cash, £250 cash, football free bets (£20/£10/£5/£2, valid 14 days). Restrictions & T&Cs apply.

18+. Please gamble responsibly and only bet what you can afford. For gambling addiction help and support, please contact UK Gamble Aware. begGambleAaware.org | 0808 8020 133