Brioche Dorée - L’app fidélité

Take Brioche Dorée with you everywhere and enjoy your loyalty benefits while savoring our 17 new recipes. On the savory side: Gravlax-style salmon sandwiches, grilled cheese toast, fish toast…and of course, our must-try Brioche Clubs with their delicious and indulgent textures.

On the sweet side, discover our delectable golden straws: Nutella®, salted caramel…as well as new brioches to enjoy by the slice or to share!

Activate your loyalty program and log in each time you visit. Earn points with every restaurant visit and benefit from exclusive offers!

By downloading the app, we invite you to activate push notifications: stay informed about new products, offers, and other news from your favorite Brioche Dorée.

Find your rewards, offers, and points history in a flash! More convenient and clearer, we've improved access to all your loyalty benefits.

The Brioche Dorée app, for greater simplicity:

- Find the free products you're entitled to as you reach each points milestone.

- In just a few clicks, stay up-to-date on the latest news and special offers with the Brioche Dorée app.

Be informed about special offers reserved for loyalty card holders at your favorite participating restaurant.

Rewarded loyalty:

With the mobile app, your loyalty goes wherever you go!

Track your offers daily on the app:

- New "X2 boost" loyalty points offers = keep an eye on your account; some weeks, €1 spent earns you 20 points!

- Free products when you reach 150, 300, 500, and 1000 points.

Plus, you have access to your digital card on your phone whenever you need it. Once you've downloaded the app, simply create your account and fill out the form to activate it.

It's a treat for your birthday!

As a Brioche Dorée loyalty program member with your Beloved Card, we're offering you the tartlet of your choice. You have 20 days to enjoy it.

Don't hesitate to download the app and save your card to your wallet.